Marketing Systems & Configurators
Modern product marketing from a single source
Professional marketing of products is essential today: Our IT experts offer support in the technical implementation of innovative marketing systems, as well as the digitalisation of appropriate processes. We specialise in the development of customised software tailored to customer needs.
One focus for many years has been on diverse configurator solutions. These enable individual product configuration based on a complex set of rules as well as connection to ordering systems. A central aspect: the product data supply for the configurator. We ensure that various product data sources are integrated without errors and that relevant market specifications are taken into account. 3D visualizations help to stage products in a contemporary manner.
We support our customers with many years of expertise in the conception, development and operation of diverse marketing systems - from classic web solutions in responsive design to native apps for iOS and Android. If required, we can offer additional services such as software as a service (SaaS), hosting or cloud solutions.
- Java, J2EE
- Java Script, HTML5, AngularJS, ReactJS
- Native apps for iOS and Android
- AWS, OpenShift, Docker
- Support for the digitalisation of sales of highly customisable products
- More than 100 years of experience in the development and operation of complex product configurators
- Consulting, professional and IT concept, development, commissioning, operation and maintenance
- Data modeling and design
- DevOps - close interlinking of development and operation
- Agile development, e.g. according to SCRUM